Digital Marketing in Scotland
Website promotion through Search Engine Optimisation (SEO) and pay-per-click (PPC) digital marketing campaigns.
We offer a number of distinct digital marketing services, including, on and offsite optimisation for the search engines, link building and pay-per-click (PPC) advertising campaign management.
We will save you money on your pay-per-click (PPC) ad campaigns by using our experience and knowledge to choose the best options for you. Our pay-per-click ad campaigns will earn you money rather than cost you money. We can organize and manage successful campaigns whatever your budget.
We provide well-designed websites which inherently appear high on the rankings of organic search results. But over time, a website which is never updated will fade and slip down the rankings. You can choose to have us update and modernise your site, put forward and implement a digital marketing strategy, run a pay-per-click (PPC) advertising campaign, or you can do all of these. (You really should update your site on a regular basis!)
What We Do
Many web companies claim to submit your website to thousands of search engines. Most of them charge you heavily for the privilege too. But really that's a joke. If you're serious about improving your website traffic and sales, please make an appointment to come and talk with us and we'll be pleased to put together a proper digital marketing strategy.
We tailor the design of your web site, optimising it to ensure a search engine friendly presentation. We carefully select websites in your market that provide a good link opportunity to boost your online presence.
We believe that our methodologies are as good as those of any other web company in Scotland, possibly in Britain. We are better at this than companies which specialise only in site optimisation, and which will charge you many times more.
Many companies and web designers have absolutely no real knowledge of search engine success. They think their job is finished when they've taken your money. We continue to work on your site's success, long after you have paid.
We go back to websites that we have built in the past, checking their search engine ranking, then fine-tuning them. As we said above, sites can fade; keeping them up to date is absolutely necessary, even if you initially have a good ranking. Website promotion is an ongoing process, not a one-time effort. That's why we don't give up.
Our digital marketing experts are members of many digital marketing bodies. This gives us an up-to-date knowledge of search engine algorithms, and advance knowledge of how they are changing, and how we can help improve your website's performance.