Is Your Web Host Spider Friendly?
You may spend every waking hour optimizing your Web site and writing
dazzling content to entice visitors, but have you given much thought
to the role your Web host plays in your promotion efforts? Some
Web hosting companies can sabotage your hard work quicker than you
can say "banned from Google."
The High Cost Of Free Hosting
You can pay a whole lot for Web hosting or you can pay next to
nothing - sometimes even nothing at all. Some online services offer
free Web site hosting and Web hosts often provide their ISP customers
with a free personal Web site.
That sounds like a great way to save money, but it can reduce your
credibility with visitors and visibility to search engines:
- Bad domain names:
Low cost or free hosts may not give you access to your own top
level domain name (TLD). You get a name like AAALumpkins.Bad-Cheap-Host.com
or Bad-Cheap-Host.com/~AAALumpkins/ instead of AAALumpkins.com.
Your own TLD is easier to remember and lends a more credible,
professional look to your site.
- It's worth paying a little more each month to get the most from
your domain name!
- Ads and frames:
Make sure that your free host isn't placing your site inside
its own frame or placing ads or annoying pop up windows on your
site. Often, a "free" hosting package means that the
host gets to advertise for free on your Web site. Some search
engine spiders have problems indexing framed sites: your host's
frame could be turning spiders away from your page!
- Looks like spam:
Spammers often use free hosting services or very low cost hosts
to create duplicate sites and submit them to search engines. In
response, search engine companies sometimes try to stem the flood
by refusing to index sites that share space with spammers.
So the free space you use to host your website comes at a considerable
cost in terms of reducing the effectiveness of your website.
If budget is the main priority, Web Integrations can offer you
inexpensive hosting space, that will turn your free site around.
And we lend our expertise on search engines to the process of building
the traffic on your site. Don't be fooled by the freebies.
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